Flybuys Extras creates new opportunity for local online stores

A new channel for local online stores

We’re pleased to share good news for local online stores who are starting out with affiliate marketing and looking for new ways to connect with Kiwi shoppers. On July 4th, Flybuys launched Flybuys Extras to give something Extra to their valued active membership base of 2.7 million. It’s easy for local online stores to be featured on the platform and reach one of New Zealand’s biggest and most engaged membership bases, as Flybuys Extras will support affiliate links. Stores don’t need to be a Flybuys issuing business to get involved.

Flybuys and Linkshop partnership

Flybuys Extras is designed to be accessible to local Kiwi brands that want to grow their online presence. To make things easy they’ve partnered with Linkshop, and will accept approved local ecommerce stores to list on Flybuys Extras via their Linkshop affiliate program. This collaboration creates a transparent, effective and trusted platform for delivering positive ROI in a brand safe environment for local ecommerce brands.

How to be listed Flybuys Extras

For existing Linkshop merchants its quick and easy as Flybuys are a publisher on our affiliate network. You just need to get in touch with us and create an offer that is unique to Flybuys members, it could be a simple discount code, or something more targeted to promote a specific product or service. Either way it should be of benefit to the shopper.

If your store does not yet have an affiliate program it’s easy to start one with Linkshop. Learn more about how affiliate marketing works below.

What is affiliate marketing?

Affiliate marketing is when online publishers promote your brand using tracked links, and get paid a commission when people they send to your store make a purchase. It is a low risk online marketing channel as the commission rate is set by you, so you can ensure the cost is equal to or lower than say Google or Facebook ads. It also offers excellent SEO benefits as Linkshop lets publishers link to your domain without a third party tracking url.

Options to boost campaign reach

For nationwide brands looking to amplify a campaign there are also options to speak directly with the Flybuys membership base via solus email at competitive rates. These placements need to be booked in advance as spaces are limited for key retail periods. To discuss wider paid placement opportunities you can contact Flybuys directly here.